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Our Clients Are Getting Huge Wins!
Excuse Limit Zero: From a Troubled Life to Writing a Book in 4 Months
My name is Greg Fernandes. I am an author, speaker and educator. When I’m asked what inspired me to write a book, it’s hard to answer that question because I really never saw myself writing a book. I discovered that Robin was the real deal when my mentor, Steve Siegel, did a little research on her. And we discovered that she had worked with a Nobel prize winner. She had worked with an astronaut and she was someone that I should get to know.
My name is Greg Fernandes. I am an author, speaker and educator. When I’m asked what inspired me to write a book, it’s hard to answer that question because I really never saw myself writing a book. I discovered that Robin was the real deal when my mentor, Steve Siegel, did a little research on her. And we discovered that she had worked with a Nobel prize winner. She had worked with an astronaut and she was someone that I should get to know. I knew at that point that she was going to be somebody that I’d be working with at some point.
So literally less than a year from the day we met, I’m sitting with my own book. In addition to those things, the sincerity in our conversation, her knowledge, there was a realness to Robin from the day that we met. I look back now with the steps and I remember how terrified I was at the beginning. Completely terrified. Doubting myself. But again, Robin was that person. Robin was that gentle push. From writing the book to coming up with chapter titles, to organizing the chapters, to really making my writing come full circle, she brought my writing to life.
She kept telling me, “I need more. I know there’s more in there. Put on paper the conversations that we’re having.” I was making it much harder than it needed to be. And she just helped me flow throughout the entire summer. I mean, we got this book done in four months. She made it very easy. It was easy four months. I was so very grim at the beginning of this process. And I always had so many questions for Robin because I wanted to do it right. And the way she handled my questions, the way she guided me through the process, I mean step by step, I never even considered myself a great writer.
And when I told Robin that, we sat for a very long time trying to figure out ways that would work for me. And I think that’s one of Robin’s best qualities is that she is a chameleon and she will transform herself to work with you and to be on your level. One example, writing. The physical act of writing was not my forte. And so we discovered that speaking into a digital recorder was easy for me to do. And then to go back and write down what I wanted to write from my speaking was game-changing for me. It would have taken us triple the time to finish the book if I had just forced myself to do it the common way.
So her ability to get on your level was incredible. I got the sense that that Robin really cared. She was interested in my story and she pushed me to dig deep into my past to really discover what I was really about. Since the release of my book in mid March 2020, the amount of opportunities that have been presented to me has been absolutely extraordinary. The book itself is doing very well sales wise, but also it has really given me the confidence to take my life to a new level.
It has given me the confidence to step out onto my own and really pursue my career as an author, as a speaker and as an educator, I think Robin was that person who really lit that match, who lit the pilot to my need to succeed. And I’m forever grateful for that.
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Exit the Maze: One Client’s Journey to an Award-Winning Book
My book came out in February and yesterday I was notified that I received an award from the International Book Fest. I received first place award for my category, which was addictions and mental health. I’m very, very excited about that.
My book came out in February and yesterday I was notified that I received an award from the International Book Fest. I received first place award for my category, which was addictions and mental health. I’m very, very excited about that.
That was way beyond what I ever expected. And that is really important because there’s so many people trying to get recognized and to have that award, to rise above all of the thousands of people that submitted manuscripts is just, I have to give Robin the credit because I wouldn’t have had the creativity and the feeling in there, but that technical expertise that you have to have to win an award. Thanks to her, that’s why it did. I was at the publicity summit by Steve Harrison in New York. And I became friends with another coauthor there, and I really liked him.
And he was there with this woman who had a very strong presence. And I just thought I could tell she really had it all together. And he introduced me to her and we started talking and she told me that she likes to take on people who want to make a difference in the world in their field. And I’m like, that speaks to me. So I got her number and shortly thereafter, I called her. And within three months we had written Exit The Maze.
I had written one book prior to this called Learn, Grow, Forgive: A Path to Spiritual Success, and I realized as a result of writing that book, how badly I needed a really good editor. Robin is totally committed. She is 100% professional. And with me, I never felt like she was wavering or anything like that. And not only did she help me edit the book, she really helped me to get plugged into so many other resources.
I think the most important thing that I could say about Robin is she really, really cares. I didn’t feel like I just hired somebody who was helping me crank out a book. She really was interested in what I’m doing. She isn’t just helping people write books. She’s helping people fulfill their mission here. She’s taking people who are experts in their fields and helping them get their message out. And to me, that’s really, really caring and sets her a whole set above just a technical expert.
One of the things that really helped me more than anything with Robin is that she had a workshop for a few of us before I ever even started writing the book. And in that process, we actually got real clear on our mission here, what we want to say. And that’s where I came up with a book title. I had all this in my mind that there really is one addiction and there’s really only one cause, and that it actually can be cured.
And all of those things are so in your face in the industry. And she me a lot with really jelling that. My whole life has been committed to understanding addiction, being born in addiction, having children with addiction, having parents with addictions, having spouses with addictions, being in recovery myself. I was so mad about all that.
And then all of a sudden I realized, wow, this is not something to be mad about. This is why I’m actually here. And I’ve learned so much. And then my career has been for 34 years working in the field of addiction. I just really wanted to get this done and she made it happen.
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Getting Published on Spaceship Earth: An Astronaut’s Journey to Becoming An Author
Hi, my name is Nicole Stott. I am a retired NASA astronaut and aquanaut, now artist. I was blessed with the opportunity to fly in space two times. One time for a little over three months on the International Space Station, and then a second flight, which was the final flight of the space shuttle Discovery, where we went back to the space station but was only there for about two weeks.
Hi, my name is Nicole Stott. I am a retired NASA astronaut and aquanaut, now artist. I was blessed with the opportunity to fly in space two times. One time for a little over three months on the International Space Station, and then a second flight, which was the final flight of the space shuttle Discovery, where we went back to the space station but was only there for about two weeks.
I had been told by many people, “Oh, Nicole, you need to write this book.” And that was based primarily on presentations I would make of the experience I had at different events and people coming up to me afterwards and saying, “Okay, you need to tell this story.” And I think it’s a meaningful story as well, and it’s not a memoir. And I think that is what makes it even more important, is that it’s not just: Oh, here’s how Nicole became an astronaut. It’s: Here’s some of the insight into what Nicole experienced as an astronaut. And in a much bigger sense with respect to how we live and work, what we’re doing in space as crew members, that really is the best example for how we should be living down here as crew on spaceship earth.
The whole motivation was really that I felt like I had an important story to tell – a meaningful story to tell – based on the experience I had in space. And I wanted to share the story in a way that hopefully will connect with people so that they can relate and understand all of the amazing things we’re doing in space that are about improving life here on earth. But more importantly, how the way we’re doing that in space can help us all live more like crew members here on spaceship earth.
I first met Robin through an introduction from a dear friend named Will Li. Our first conversation was really introductory, what Robin does, how she works. But I could tell right off the bat that she was prepared to help me bring to life what I had been thinking about. That she was prepared to help me kind of scope the story, focus the story the way it needed to be, to be a meaningful presentation of what I wanted to share.
Everything I’ve ever done… When you fly as an astronaut in space, it’s not just you that got you there. I mean, there’s just tens of thousands of people on the ground, your trainers, mission control, everybody that’s making that possible to even happen for you, and then you’re just kind of the implementer, right, as you go and fly in space. I discovered the same thing is happening with writing this book and Robin is, I mean, really has been one of the key members of my crew that’s helping make this happen.
She’s kind of like my mission control person, my flight director that’s saying, “Okay, Nicole, before you can actually complete the manuscript, you’ve got to encourage people to want to help you tell that story and the way you do that is through these steps. There’s this proposal, there’s this platform, there’s this presentation of yourself that you have to make before they will even show an interest in the book content that you want to have.” It was interesting to me that it took: you got to tell the story of yourself, whether you like it or not, first through this proposal and this platform to be able to tell that the more important story that you want to capture in your book.
I am really thankful to have the opportunity to work with Robin on my book. This is a woman who definitely has the expertise as a writer, as a coach, as someone who can lead you to the meaningful book that you want to create, I would describe her as insightful, thoughtful, and confident. And those are three characteristics that come through in the way that she edits the material I provide to her. She’s not just rewriting it in a style that she wants to write or she’s not just commenting to me based on what she would want to see, but she’s thinking about it from the standpoint of what any reader should be thinking about as they’re reading this book and hopeful, like I am, that people will read it, take meaning from it, and then want to take personal action based on it as well.
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Light Speed: From Idea to Agent to Published in Less Than a Year!
Hi, my name is Steve Kahan, and I’m the author of “Be a Startup Superstar.” I’ve worked with seven startup companies, all of whom successfully sold or have gone public, generating over $3.5 billion in shareholder value.
I never thought that I would be published in any way, shape, or form with the book. I felt that really the only alternative for someone like me, who has never written a book before, would be the self-publishing route, and that was something I just wasn’t interested in doing. So Robin helped me to overcome the obstacles and to learn what specifically I needed to do in order to not only deliver a really good book, but to get published. From the time that I started writing the book to the time that I was published, it was literally one year.
Robin’s expertise and her connections were invaluable in terms of getting me published. Robin is experienced. She has really good connections, and Robin delivers results.
She never promised that my book would get published for sure, but she always promised that if we followed the process and I took into account her recommendations as we moved forward, that my odds of getting published were high. As it turned out, I had four offers and selected Wiley and Audible, and was very happy with that choice.
The part of the experience in working with Robin that stands out the most to me was our meetings every single week. As we would review each chapter and she would ask me questions, which would reveal more highly compelling information that should be incorporated into each chapter. And going through those meetings, getting those questions asked, things that I’d forgotten about or really had never considered that should go into each chapter, actually did, and really, it was a lot of fun, actually.
So as we were reviewing each chapter, it just sort of gave me not only a chance to reminisce, but it gave me a chance to improve the book overall. It was really the process of finalizing the book with and through Robin that was so much fun and really something that I won’t ever forget.
She coached me through the process. First, we created a platform document. Essentially, that’s a document that attracts not only agents, but also publishers into why they would want to accept your book, how you as a author would market the book, why that book is unique, different, and has a chance to be successful. Robin helped me to put that together, because agents generally won’t take on a book unless they feel that they can secure a publisher. Then just a few months later, I had offers from four different publishers to take on my book. We ultimately selected Wiley as well as Audible.
In less than a year from the time that I started writing the book to working with Robin to securing an agent, I had a book that was published. I came to find out that that was sort of light speed in the publishing industry and it would not have happened had it not been for Robin.
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Frequently Asked Questions
Here’s the honest truth…writing a book is like getting pregnant. You’ll never be 100% ready. And if you’re waiting for the “perfect time,” it will never happen. To hesitate will only delay your dreams from coming true, so if you’re serious about getting an agent and a book deal, just start. You’ll never regret taking a chance on yourself.
Because waiting is only costing you opportunity, you could continue to fumble around on your own. Ask your friends how they got their book deal. Read some books on how to do a book proposal. Still, if you don’t know the ins and outs of the industry, the items agents and publishers look for, or how to tell the difference between a winning salable concept and a clunker, you’re going to waste a lot of time that could be spent basking in the accolades of being successfully published.
I’m going to be frank. You need money to get a book off the ground. Our goal is to help you get your book proposal done and a big check as an advance on royalties, but a book deal is not the answer to solving money problems. If you are having trouble paying your bills, my advice is to go and get that handled. Get yourself a business coach. Learn how to do sales. Do whatever you need to do to cover your monthly nut, and then come back and see me about getting your book done.
This isn’t babysitting. We will tell you exactly what to do, so you can get the results you seek, but you need to do your part. Great ideas aren’t worth the paper they’re written on unless you follow through. Some clients need coaching so they can write their own stuff better; others prefer to work with a ghostwriter. We provide both of those services. Ask us for details.
Show up for meetings on time and ready to work. Do the homework on time and follow through afterward by taking the actions we prescribe.
No. We will vet you to make sure we believe you have the ability to succeed in this program. Yet, your success is your responsibility. It sounds harsh, but that’s how confident we are in our program and the caliber of people we bring in.
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